Preventing the production of waste

Waste prevention refers to the measures taken to minimize the amount of waste produced. In the hierarchy of waste management waste prevention is the primary goal, with recycling and utilization as secondary goals.

Many of these measures are to be taken in places that are not generally viewed as a part of the waste management system as such. Waste prevention can begin as early as when products and services are being designed, manufactured, distributed and finally chosen and utilized by the consumer.

Consumers can prevent excess waste from being produced by consuming less, selecting products that will serve for a long time and buying products that use less energy and natural resources. The choices made by consumers will eventually also have an impact on the producer and thus can influence the design of any future products, ideally so that they are made to be as ecologically as possible.

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